AzLA Education: Selling (no, not Marketing) Senior Living Services

  • 21 Aug 2018
  • 8:30 AM - 12:00 PM
  • Glencroft Senior Living Auditorium, 8611 N. 67th Avenue Glendale, AZ 85302

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  • Non-Member of Arizona LeadingAge

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Back By Popular Demand!

A Favorite Conference Session!


Selling (no, not Marketing) 

Senior Living Services

by Michael Marlow


August 21st - 8:30 am to 12:00 pm

This presentation covers the critical role of selling in the senior living industry. Using atypical selling behaviors, the participant will learn to develop relationships of trust with both internal and external customers. In addition, effective communication skills will be discussed which again lead to a trust-based relationship. The recent study by George Mason University painted a bleak picture of selling in the senior living industry. Using actual case studies, real world senior living-based stories and illustrative exercises, this presentation is designed to introduce the participant to a completely new way to approach selling in our wonderful industry!

LOCATION:  Glencroft Senior Living Auditorium, 8611 N. 67th Avenue Glendale, AZ 85302

Member's Cost: $99

Non-Member Cost: $139

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2018 Arizona LeadingAge Conference Session Evaluation Comments:

  • By far - my favorite breakout session! From the material presented to Mr. Marlow’s connection with his audience. I really enjoyed this session.
  • Great presentation; worth the whole price of admission.
  • Mr. Marlow gave tangible things to take back to our marketing team.
  • Probably the best session I have ever attended at the state level, if not one of the best at a national level. I could have left the conference after this session feeling I had gotten full value for the registration.
  • Strong, practical points that can be used starting immediately. Mr. Marlow has an engaging delivery and "on the ground" content that was so practical and can improve occupancy.
  • Mr. Marlow was extremely informative and offered a lot of insight to things that I have not heard previously. The session could have gone on for 2 more hours and I don't think anyone would have cared.
  • Mr. Marlow was outstanding! He was high energy, engaging, and humorous, and gave us much to think about. Great information!
  • We plan to follow-up with this presenter and look forward to the Association assisting in developing professional sales folks.
  • Outstanding speaker, presentation and information that can be used immediately!!!! Best so far in the past 2 days!
  • I really enjoyed this breakout season.  Mr. Marlow is a dynamic speaker.  I will start giving my prospects an experience rather than a tour. Thank you!
  • Worth the cost of admission - best session ever!

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No Refunds for this event.


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